EDM and the Digital Domain — the eBook

The international edition of Denis Doeland’s landmark book on the digitisation of the music industry. How attention became the new currency, data the new gold, and why a sound digital strategy is the difference between thriving and disappearing.

This is the English-language edition of EDM en de Digitale Wereld (2015), the book that turned the dance industry into a laboratory for digital transformation — long before “digital transformation” became a buzzword. For dj’s, artist managers, festival producers, label executives, publishers and distributors working across borders.

Cover of EDM and the Digital Domain by Denis Doeland — eBook on digitising the music industry

English edition · PDF · instant download

EDM and the Digital Domain

The music industry has been fundamentally transformed by the digital revolution. The production, distribution, marketing, promotion and consumption of music — and electronic dance music in particular — have been digitised. Music professionals and festival organisers face new challenges and new opportunities.

Author and consultant Denis Doeland maps out the strategy: how to make the transformation from the old analogue to the new digital business model, and why a sound digital strategy is the crucial step to lasting success.

€ 9,99

Or set your own price via Pay What You Want on Gumroad.

Watch the introduction

What the book is about

The music industry as an ecosystem

The digital domain is an ecosystem that connects numerous sub-ecosystems: online communities of fans and clients, developers, suppliers, distributors and many more. They use one another’s strengths, complement and boost one another in order to jointly create value. This is the basis of the digital economy — and the contemporary creative industry is an integral part of it.

Attention is the new currency, data the new gold

Social media are much more than a marketing tool. Data mining via digital platforms offers numerous opportunities for getting to know your audience better, helping you to cater to their needs and wishes more precisely, and bolstering your market position. More importantly, data management and data analysis create opportunities for new products and services — resulting in new streams of revenue.

From marketing tool to business model

The book explains why dj’s and event producers can thrive by managing their social media presence strategically — not as a promotional add-on, but as the core operating system of their business. It details how to convert audience attention into measurable, monetisable relationships.

Who it’s for

EDM and the Digital Domain is a must-read for music business professionals working in any of the following roles:

  • DJs and artists — building and monetising direct fan relationships
  • Artist managers and bookers — turning attention into measurable business value
  • Promotors and event producers — designing experiences that compound digitally
  • Label and festival managers — rethinking the role of data on the balance sheet
  • Publishers, distributors and vendors — navigating a permanently digitised value chain

Order options

Direct download

eBook (PDF) — € 9,99

Pay by iDEAL, credit card or PayPal. The PDF download link arrives immediately after payment — no waiting, no shipping.

Pay what you want

Gumroad — set your own price

Not convinced yet? Try the book on your own terms and decide what it’s worth to you. Same PDF, your price.

Save 50% · bundle deal

Read all three books in Dutch

If you read Dutch, the bundle adds the foundational vanAnaloognaarDigitaal.nu (2013) and the strategic capstone Digitaal Vermogen (2018) to the Dutch edition of this book — normally € 29,97, now € 14,99.

Frequently asked questions

Is this the English version of EDM en de Digitale Wereld?

Yes. EDM and the Digital Domain is the international, English-language edition of the original Dutch book EDM en de Digitale Wereld (2015). Same framework, same case studies, written for a global readership.

Is the content still relevant?

Yes. The book doesn’t describe the technologies of a single year — it describes the connections between technologies: ecosystem thinking, attention as currency, data on the balance sheet, the shift from marketing to business model. That abstraction layer doesn’t age. Platforms change; the mechanics behind them stay the same. AI, Industry 5.0 and spatial computing all fit directly into this framework.

What do I get after ordering?

Immediately after payment you receive a link to download the PDF. No shipping, no waiting. You can read it on any device that opens a PDF.

Is there a hardcover?

A limited print-on-demand hardcover of the Dutch edition is available via Peecho. The English edition is currently digital only.

Can I search the book with AI?

Yes. The EDM Book Bot on ChatGPT lets you query the full content of the book conversationally — useful for finding the exact passage on a specific topic.